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Dr. B.R. Spandana
Assistant Professor (Temporary)
Qualification
MBA, PhD. APSET-2013
Specialization
- HR
- Finance
Research Areas
- Emotional Intelligence
- Work Life Balance
- AI in HRM
- Green HRM
- Green Marketing
- Positive Organisational Leadership
Course Taught
- Knowledge Management (KM)
- Entrepreneurship Development (ED)
- Business Communication (BC)
- Human Resource Management (HRM)
- Marketing Management (MM)
- Business Organisation and Management (BOM)
- Services Marketing (SM)
- Strategic Management (StM)
- International Human Resource Management (IHRM)
- Managerial Economics and Financial Analysis (MEFA)
- Management Science (MS)
- Product Marketing (PM)
- Universal Human Values (UHV)
- Essence of Indian Traditional Knowledge (EITK)
Teaching Experience
- Worked as an Assistant Professor in the MBA Department for 4 years at Anantha Lakshmi Institute of Technology and Sciences.
- Worked as an Assistant Professor in the Department of Humanities and Sciences, Srinivasa Ramanujan Institute of Technology for 1 year.
- Worked as a Principal in Sri Vani Institute of Management and Sciences for 19 months.
Other Credentials
- Qualified Andhra Pradesh State Eligibility Test (APSET) for Assistant Professorship in Universities and Colleges in 2013.
- Participated in ICSSR-sponsored Research Methodology programme on Application of innovative tools and techniques for data analysis organised by Institute of Public Enterprise (IPE), Hyderabad during 21st-31st March, 2022.
- Participated in the workshop on “Patent Search Training” from 25-08-2022 to 27-08-2022 organised by IPR Facilitation Centre, JNTU Anantapur.
Book Chapters
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Book name: Recent trends in commerce and business management
Chapter Title: Human resource management and artificial intelligence (AI): Innovativ approaches and obstacles
Published by Rigi Publication. -
Book name: Business Growth & Sustainability
Chapter Title: Making a Difference: The Role of Corporate Social Responsibility and Sustainable Development.
Research Excellence Publishers -
Book name: Socio-Economic empowerment of particularly vulnerable tribal groups (PVTGs) in india: Issues, Opportunities and Challenges
Chapter Title: Unheard voices of tribal children in India: A historical perspective. -
Book name: International Journal of Research and Analytical Reviews (IJRAR), international peer-reviewed & refereed journal
Chapter Title: Digital Infrastructure frameworks for sustainable and technology-driven public Administration.
Patents
- “The Mediating Effect of Employee Engagement-Employee Job Satisfaction-Organizational Climate and the relationship between HRD Practices and Employee Job Performance” (202241029668).
- “The Mediating Effect of Entrepreneurial Satisfaction between Financial Inclusion and Entrepreneurial Performance” (202241025378).
- “An Investigation of the untapped potential of digital lending through the influence of quantum computing” (202441083926A).
Publications
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Trends, Challenges, and Future Directions in Green Human Resource Management: Evidence From Emerging Economies
Journal Name: International Journal of Drug Delivery Technology (IJDDT) -
Digital Infrastructure Frameworks for Sustainable and Technology-Driven Public Administration
Journal Name: International Journal of Research and Analytical Reviews (IJRAR) -
Green Marketing in a Changing World: Strategic Pathways to Sustainability
Journal Name: International Journal of Contemporary Research in Multidisciplinary (IJCRM) -
The Role of Personal Excellence and Emotional Intelligence in Work-Life Balance
Journal Name: Dogo Rang Sang -
Emotional Intelligence's Role in Banking Industry Conflict Resolution
Journal Name: Shodhak: A Journal of Historical Research -
Fintech in India: Exploring Opportunities and Challenges in Andhra Pradesh
Journal Name: International Journal of Engineering Technology and Management Sciences (IJETMS) -
A Study on COVID-19 Pandemic Mitigation Strategies for the Indian Telecommunications Industry
Journal Name: International Journal of Engineering Technology and Management Sciences (IJETMS) -
The Effects of Emotional Intelligence on Managers' Job Performance in Indian Banks
Journal Name: Dogo Rang Sang -
Impact of Emotional Intelligence on Job Performance in Banking Industry (With Reference to Daniel Goleman's Model)
Journal Name: Journal of Management & Entrepreneurship (JME) -
Communication as the Catalyst for Organisational Change
Journal Name: International Journal of All Research Education and Scientific Methods (IJARESM) -
Positive Organisational Leadership and Emotional Intelligence: A Conceptual Model for Constructive Emotional Leadership
Journal Name: International Journal of All Research Education and Scientific Methods (IJARESM) -
Work-Life Balance Through Digital Transformation for Organizational Effectiveness
Journal Name: International Journal of All Research Education and Scientific Methods (IJARESM)
Conferences, Seminars and Paper Presentations
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Theme: 4th International Conference on Operations Management (ICOM-2022) – Digitalization: A New Age of Business Innovation & Decision Making
Title of Paper Presented: Digitalization in Human Resource Management
Organized By: IBS Hyderabad, ICFAI Business School -
Theme: Role of Digital Platforms in Corporate Development and Management (RDPCDM)
Title of Paper Presented: Opportunities and Challenges for Employee Engagement in the Digital Era
Organized By: SEA College of Engineering and Technology, Bangalore -
Theme: HRM’s Future in Industry 4.0
Title of Paper Presented: Industry 4.0, E-HRM and Its Trends
Organized By: Sri Krishnadevaraya Institute of Management (SKIM), Sri Krishnadevaraya University, Ananthapuramu -
Theme: Reinventing Policies for Social Inclusion and Empowerment of Marginalised Communities in the Wake of Viksit Bharat 2047
Title of Paper Presented: Digital Infrastructure Frameworks for Sustainable and Technology-Driven Public Administration
Organized By: Centre for the Study of Social Inclusion (CSSI), sponsored by UGC, Sri Krishnadevaraya University, Ananthapuramu
